In its most simple form, kraft paper is cardboard. It is also the most used material in packaging because of its unmatched strength.
This thin, brown paper works well for bundling, wrapping and bagging which is why some of your favourite retailers use it to their hearts content to pack and deliver their products.
It is also a popular choice for stationery products such as gift tags and envelopes.
Kraft paper is not just popular for its durability but is also an eco-friendly alternative to traditional paper. It’s made from the chemical pulp produced in the kraft process (the process in which wood is converted into wood pulp) so is putting waste material to good use, and it is naturally biodegradable.